Richard Harpin
Richard Harpin

Richard Harpin.

I got a lot of help from LeverBrands on developing my brand and I'm really grateful for that and I'm continuing to work on it.

The work

What we did

Richard came to LeverBrands with a story worth telling and a LinkedIn profile that wasn't telling it.

He had built HomeServe from a £50,000 investment into a FTSE 100 company with 8.5 million members across 10 countries, then sold it for £4.1 billion. Since then, he'd gone on to build Growth Partner, Business Leader, The Enterprise Trust, a Sunday Times bestselling book, and a column to match. What he didn't have was a personal brand that matched the scale of what he'd built.

We built one.

We built a daily LinkedIn presence that translates 40+ years of founder experience into content that reaches the people he wants to reach: ambitious UK founders and CEOs scaling mid and large businesses. Every post draws on real moments from HomeServe, real numbers, and a framework his audience can use. 9-step breakdowns, founder leadership, real-time business news commentary, podcast content, and frameworks for scaling.

And beyond LinkedIn, we ran his newsletter to nurture that growing audience. A direct line to the people already paying attention, where they can go deeper on his other offers: Growth Partner, growth workshops, his book, and his magazine.

The kind of ecosystem that makes a founder impossible to ignore.

Results

Grew from 20K to 76K LinkedIn followers
Built the email infrastructure to own and de-platform the audience
Growth Workshop applications driven directly from LinkedIn content
5000+ newsletter subscribers
Daily content presence across all pillars, 7 days a week
By the numbers

In the last year

76KLinkedIn Followers
4x+Audience Growth
TAKE A LOOK AT

The proof

Content

From the feed

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