Richard Harpin
Richard Harpin

Richard Harpin.

I got a lot of help from LeverBrands on developing my brand and I'm really grateful for that and I'm continuing to work on it.

The work

What we did

Sir Richard Harpin built HomeServe from a £50,000 investment in 1993 into a business serving 8.5 million members across 10 countries, then sold it to Brookfield for £4.1 billion in 2023. Since the sale, his focus has been helping UK founders grow mid-sized businesses into large ones. He does that through Growth Partner, Business Leader, including regular founder Roundtables (formerly Growth Workshops), and teaching his nine steps for building a billion-pound business, which he documents in his book, "How To Make A Billion In 9 Steps."

He'd posted daily on LinkedIn for more than five years and grew the account to ~20,000 followers. He wanted to reach far more of the founders he was trying to help. We built his content strategy around that goal and his nine steps. We transformed each of the steps into educational posts founders and CEOs could put into practice right away, and incorporated them into other posts about business, leadership, and entrepreneurship. We also shared lessons and insights from his own journey building HomeServe.

In one year, we grew his LinkedIn from 20,000 to more than 80,000 followers.

That growth led to booked-out Roundtables, hundreds of book sales and sign-ups to his in-person events, and helped sell out the Business Leader Summit 2026.

Since we started working together, his content has earned over 5 million impressions. One post, a sheet on building high-performing teams, earned 520,000 impressions alone.

We also planned, briefed and built the infrastructure for his weekly newsletter to deplatform his audience, so the founders who followed him on LinkedIn could get even more practical insights every week straight to their inbox. Each newsletter was built around a current business concern and featured case studies, expertise, a relevant Business Leader podcast episode (Richard hosting), and actionable next steps.

That audience feeds straight back into his Growth Workshops, his book, Business Leader and Growth Partner.

Results

Grew Richard from 20K to 80K+ LinkedIn followers
Sunday Times bestselling book (1000s sold on LinkedIn)
Selling out the Business Leader Summit 2026.
1,557 followers and 511K impressions from a single post
By the numbers

In 9 months

80KLinkedIn Followers
4x+Audience Growth

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The proof

Content

From the feed

Across socials

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