What we did
Richard came to LeverBrands with a story worth telling and a LinkedIn profile that wasn't telling it.
He had built HomeServe from a £50,000 investment into a FTSE 100 company with 8.5 million members across 10 countries, then sold it for £4.1 billion. Since then, he'd gone on to build Growth Partner, Business Leader, The Enterprise Trust, a Sunday Times bestselling book, and a column to match. What he didn't have was a personal brand that matched the scale of what he'd built.
We built one.
We built a daily LinkedIn presence that translates 40+ years of founder experience into content that reaches the people he wants to reach: ambitious UK founders and CEOs scaling mid and large businesses. Every post draws on real moments from HomeServe, real numbers, and a framework his audience can use. 9-step breakdowns, founder leadership, real-time business news commentary, podcast content, and frameworks for scaling.
And beyond LinkedIn, we ran his newsletter to nurture that growing audience. A direct line to the people already paying attention, where they can go deeper on his other offers: Growth Partner, growth workshops, his book, and his magazine.
The kind of ecosystem that makes a founder impossible to ignore.







