Lise Kuecker has bootstrapped and exited six businesses. Through Studio Grow, her consultancy for boutique fitness businesses, she now leads a team of 40+ across 42 countries.

When we started working with her in November 2024, she had just over 4,000 LinkedIn followers.

We built her content around the decisions behind those exits. That meant building teams that can run without the founder, handling hard leadership calls, and growing a company with the exit in mind from the start (what she calls reverse growth). Each post turned one of those decisions into something a founder could apply straight away, often as a framework cheat sheet.

Her audience follows her for her opinions and the way she thinks, so every post was built to stay in her voice.

In under two years, she has grown to more than 78,000 followers, with 15 million+ impressions in the last 12 months alone. And with each piece of content, we de-platform her audience into something she actually owns: her newsletter, Growth Factor.