Chris is a serial entrepreneur. His personal brand helps him grow the businesses he runs today and gives him an audience for whatever he builds next.

We manage that brand across LinkedIn, Instagram and his newsletter, alongside the Searchable and Creator Accelerator company pages on LinkedIn. He spends around an hour a week reviewing ideas with us. We handle the work that turns those ideas into content and brings potential customers into his businesses.

The Creator Accelerator helps people build their personal brands. Searchable helps businesses improve how they appear in AI search. Both reach customers through Chris’s account, but we don’t send everyone the same offer.

We build and run the whole ecosystem around his content.

Posts lead to useful resources.

Each person is segmented and tagged based on what they’re interested in (so we can follow up with emails that are personalised).

Someone learning to grow their audience hears more about The Creator Accelerator.

Someone exploring AI search hears more about Searchable.

The webinar funnel is a key part of this.

We group subscribers by their interests and invite them to relevant webinars, where Chris speaks to thousands of people at once.

He can explain the problem, show how the product helps and answer questions. The content gets people interested; the webinar gives them time to understand what they’re buying.

With more than three million social followers and 250,000 newsletter subscribers, Chris has an audience he can return to between launches.

People get to know him through his advice and experience. That trust carries over to the businesses he puts his name behind, giving a new product a head start.

Searchable shows how this works.

Before launch, we shifted his content towards AI search and SEO.

An AI Search Visibility Report brought interested people onto his email list, where we could keep teaching them about the problem while the team built the product.

When Searchable was ready, we reached the people already engaging with that content. By the public launch, it had a 5,000-person waitlist and 100 companies in beta. It reached $1M ARR in its first 60 days and passed $5M ARR within nine months.

The product and team were essential to that growth.

Chris’s personal brand meant they could launch to people who already trusted him - and keep reaching potential customers as the business grew.